Artisanal Brewers Collective
Creative & Brand Manager
Artisanal Brewers Collective was born from a passion for beer and the fellowship it creates. Creator Tony Yanow embarked on this mission to foster community throughout Los Angeles through thoughtful and approachable—but nonetheless outstanding—bars, breweries, and restaurants.
During my tenure as Creative & Brand Manager with ABC, I managed 16 locations; created branding packages for four; created print, digital, and social media collateral; illustrated murals and merchandise; built and maintained websites; and worked shoulder-to-shoulder with Marketing.
Branding & Logo
Print & Digital Collateral
Every location had at least one major monthly event, multiple weekly events, and rolling ad campaigns. I trained select Operations team members to support us in social media posting and monitoring, and also trained General Managers in Photoshop to edit templated/recurring event collateral.